Business management gives particular emphasis to an understanding of the behavioral and systemic challenges that people face in organizations—profit and nonprofit—by providing students with a thorough knowledge of management concepts and applications. The business management major encompasses a course of study leading to a Bachelor of Science degree. This four-year program relates the analytical, the behavioral, and the conceptual theories of business and develops a perceptive and orderly approach to management situations. Students can opt for a double major by combining business management with another discipline by consulting with their advisors.
Bachelor of Science in Business Management
Course Requirements: 51 credits
Degree: Bachelor of Science
Locations: Main Oakland Campus
BSM 226: HUMAN RESOURCE MANAGEMENT
This class is an introduction to the basics of human resource management. You will analyze the functions of human resource planning, employment planning, equal employment opportunity, workplace diversity, recruitment, selection, appraisal, development, compensation, employee relations, and labor relations within the context of organizational objectives and the legal environment.
BSM 301: PRINCIPLES OF MARKETING
You will be introduced to the principles and functions of marketing. Topics include product development, market research, channels of distribution, and pricing and promotion. You will analyze cases dealing with current marketing successes and failures.
note: this is just a small
sample of the variety of classes you'll be taking.
for more details about these classes and more, please visit
the Course Catalog section of our